Vica catalog
The vica catalog was created to promote the sale of a mock up product called the Vica egg. The vica egg is a custom made artificial intelligence assistant designed to appeal to and fulfill the needs of clients from all backgrounds and ages.
Process
To create the complete vica experience, there were many elements to consider. not only was it necessary to create a brand identity including a logo, color scheme, and style, but developing a list of characters for the faces of the assistants was needed to bring the vica experience to life.
Virtual assistants
Each assistant comes with their own unique set of skills that are assigned to you based on your needs. Along with their skills and abilities, each character is uniquely designed to resemble ordinary people.
catalog design
Along with the concept of the VICA eggs and characters, the catalog was created to sell the project all together. Below are two pages from the catalog that show a bit of an introduction to the egg and how it works and an interactive quiz the reader can take to find which VICA egg and assistant will be a good fit for them.
